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DKNY

Designer 
Wovens / Knitwear / Sweaters
Womenswear & Menswear

Designed 8 collections during my tenure, building out the brand's Asia design infrastructure from the ground up.

01

MY ROLE

Role:
Designer

Scope:

Wovens, Knits, and Sweaters

Womenswear and Menswear

Responsibilities:

Design & tech packing. Fittings and fit communication, fabric and trim development, production troubleshooting, cross-functional feedback integration, design team infrastructure

 

Team:

Worked with the Creative Director to define design roles and support in build out the Asia headquarters, leading Associate and Assistant Designers through each seasonal collection cycle, and designing showrooms to model the global store merchandising and store designs after.

02

THE WORK

Every season moved through the same disciplined pipeline: global inspiration sourcing, hands-on fitting and fabric development, and direct oversight of production across Asia's manufacturing network.

Inspiration trips, global sourcing, & concepting of collections

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Designing, sketching,

& draping

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Fittings

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Fabric & trim development

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I conducted every fitting and translated edits directly to the tech team and production factories, working season over season with the development team on fabric and trim, and stepping in to resolve production issues as they came up on the floor.

03

THE COLLECTION

Eight seasons of wovens, knits, and sweaters, shown from concept through finished product.

Spring/Summer Collection

Lookbook

Concept To Market

Sketch

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Sample

PATCHING AND PIECING.jpg

Runway

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Campaigns

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Fall/Winter Collection

Lookbook

Concept To Market

Sketch

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Sample

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Runway

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Campaigns

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04

IMPACT

8

seasonal collections designed across wovens, knits, and sweaters

2

Divisions designed for — womenswear and menswear

Asia HQ

Helped relocate offices to Asia and build the brand's design and production infrastructure from the ground up.

© 2026 by Bita Rad

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